Your Coach Meg
Your Coach Meg is a sparkly, confetti loving, seriously fun, life and business coach who is always looking for new and creative ways to share her brand of bright encouragement with clients. Coach Meg already had an established brand but wanted to go big with a brand update that accommodated a high level of expansion with lots of room for playfulness. From printed collateral pieces like business cards to client gifts and a new community platform, we developed a flexible brand language that could follow Meg’s ambitions to the stars!
Your Coach Meg is a vibrant life and business coach known for her confetti-filled, joy-driven approach to helping clients thrive. With an existing brand already full of personality, the goal was to elevate her presence and create a cohesive, flexible system that could grow alongside her ever-expanding vision.
We built a bold, custom Squarespace website that reflects Meg’s energy and passion, making it easy for clients to explore her offerings, peruse her extensive blog, and join workshops or events. Additionally, we developed sub-brand logos for signature groups like Confetti Club and Business As Un-usual, ensuring each initiative had its own distinct yet connected identity. The result is a polished, playful, and versatile brand that captures Meg’s mission to empower and propel clients to their best life.
DELIVERABLES
Squarespace Website
Marketing Collateral
Merchandise Design
Brand Design
Shopify Website
Less Bitter More Glitter is the merchandise shop of Your Coach Meg, featuring a curated collection of her favorite, most fun finds. To match its vibrant personality, we designed a Shopify store that’s as playful as the products it offers, while incorporating a well-structured layout to ensure a seamless and enjoyable shopping experience.
